The Pros and Cons of Offering Mobile Lash and Brow Services

Have you ever thought about taking your salon and putting it on wheels? With the rise of social media and the convenience of on-demand services becoming more prevalent, providing mobile lash and brow services has become a lucrative opportunity for beauticians. Instead of customers coming to you, you can bring your services directly to them, which may lead to more bookings and higher profits. But just like any business decision, there are pros and cons to offering mobile lash and brow services; let's learn about them.

The Pros

What are the reasons you should say "yes" to offering mobile lash and brow services?

Convenience for Clients

Many people have busy schedules and find it difficult to make the time to go to a salon. By offering mobile lash and brow services, you can bring your services directly to them at their desired location, whether it's their home, office, or event venue.

Targeting New Markets

Going mobile provides you with the opportunity to tap into new markets that may not be easily accessible for a traditional brick-and-mortar salon. For example, you can offer your services to clients who live in rural areas or those who may not have access to transportation. This can greatly expand your potential customer base and lead to more business opportunities.

Flexibility

With a mobile business, you have the freedom to set your own schedule and choose where and when you want to work. This can be beneficial for those who prefer a more flexible work-life balance or have other commitments such as childcare or school.

The Cons

Going mobile isn't for everyone. Here are some potential drawbacks to offering mobile lash and brow services.

Limited Space and Equipment

When you're on the go, you have limited space to work with, so you may not be able to offer the same range of services as you can at a traditional salon. And transporting equipment can be challenging, especially if you have a lot of bulky or delicate tools.

Weather Restrictions

Being outdoors means your business is at the mercy of the elements. If there are heavy rainstorms or extreme heat in the forecast, it could affect your ability to provide services and ultimately impact your profits.

Transportation Costs

You'll need to consider transportation expenses when providing mobile services. This includes gas, vehicle maintenance, and potentially renting a van or truck if you don't already have one that's suitable for carrying all your supplies.

Should You Offer Mobile Lash and Brow Services?

After considering the pros and cons, you may wonder if offering mobile lash and brow services is worth it. The answer depends on your personal goals, resources, and business model.

Do you have the flexibility and means to operate a mobile business? Do enough potential customers in your area show interest? As with any business decision, you should carefully consider all factors and make a decision that aligns with your goals and values.

Whether you choose to go mobile or not, Lash and Beauty Store is here to back you up with high-quality, professional lash supplies. From lift solutions to extensions to tints, we have everything you need to provide the creme de la creme of lash and brow services, no matter where you choose to operate.